Dynamic Link Creation Guide

This document describes the step-by-step process for creating a dynamic link.

Step 1. Link Identification

In the first step, you define how the link is identified and structured.

Link Name

• Used to distinguish and manage links within the dashboard
• Not exposed to end users
• Recommended to use a descriptive and searchable name

Custom Suffix

• Allows you to define a custom suffix for the dynamic link
• Makes links easier to recognize and share

Example

https://example.link/summer-event

Step 2. Default (PC / Web) URL

In this step, you configure the base URL for desktop and unsupported environments.

• This URL is used when the link is opened on PC or desktop browsers
• Acts as the default fallback destination

Example

https://www.example.com/event

Step 3. iOS Link Behavior

This step defines how the dynamic link behaves on iOS devices.

Open Method

You can choose one of the following behaviors:

• Open in mobile browser

  • The link opens a specified URL in the iOS browser

• Open registered application

  • Select a previously registered iOS application
  • The app is opened directly via deep linking

App Not Installed Behavior

For users who do not have the app installed, you can choose:

• Redirect to App Store (installation page)
• Redirect to a specific URL in the mobile browser

URL Path & Parameters

• Allows you to define a URL path or parameters
• Used to navigate users to a specific screen inside the app

Example

/path?productId=123

iPad-Specific URL

• A separate URL can be configured specifically for iPad devices

App Store Campaign Parameters

• App Store campaign values can be configured for marketing attribution

Step 4. Android Link Behavior

This step defines how the dynamic link behaves on Android devices.

Open Method

You can choose one of the following behaviors:

• Open in mobile browser

  • The link opens a specified URL in the Android browser

• Open registered application

  • Select a previously registered Android application
  • The app is opened directly via deep linking

App Not Installed Behavior

For users who do not have the app installed, you can choose:

• Redirect to Play Store (installation page)
• Redirect to a specific URL in the mobile browser

Step 5. Preview & Tracking Settings

This step controls how the link appears when shared and how it is tracked.

Link Preview

When the link is shared via messaging apps or social media, you can configure:

• Preview Title
• Preview Description
• Preview Image

These settings determine how the link is visually presented to users.

UTM Parameters

• UTM parameters can be added for marketing and campaign tracking

• Common parameters include:

  • utm_source
  • utm_medium
  • utm_campaign

All configured parameters are preserved and delivered to the destination.

Summary

• Dynamic links are created through a five-step configuration process
• Each step allows fine-grained control over platform behavior and tracking
• Images or screenshots can be added between steps for better clarity

This structure ensures flexibility, scalability, and precise control over link behavior across platforms.